9 Marketing Automation Mistakes You Can’t Afford to Make

Editor’s Note: Looking for creative ways to improve your days when you work from home? This post, originally published in September of 2020, is full of helpful tips that are still just as relevant today. Work styles are a very personal thing. What works for one person may be an absolute nightmare for the next. […]

4 Personalization Trends in Marketing

Work styles are a very personal thing. What works for one person may be an absolute nightmare for the next. I’ve worked in advertising for a decade now, and if you’d asked me a year ago I would have told you I pretty much had things figured out. I’m a morning person (a five-thirty meeting? […]

The State of Consumer Trends

Healthy Grain Bowls to Rescue A slice of cake with a cup of tea is one of life’s greatest pleasures, and we’re firm believers that just because you’re cutting back on sugar, avoiding gluten or ditching dairy, there’s no need to miss out. Below, you’ll find our best healthy cake recipes made with natural sweeteners, […]

Marketing Story Essentials

Things Every Marketing Story Needs They followed her on to the deck. All the smoke and the houses had disappeared, and the ship was out in a wide space of sea very fresh and clear though pale in the early light. They had left London sitting on its mud. A very thin line of shadow […]

Guide to Content Writing

Effective Content Writing Effective Content WritingAlthough there is no secret formula for writing high-quality content, these are several tips that can help improve the quality and quantity of your written material: Write a Head-Turning Headline. The headline determines whether audiences will read the rest of your work. If the headline doesn’t spark interest, stir an […]